Thursday, 27 November 2014

Photographer No.5- Michael Molloy

I have chosen Michael Molloy as one of photographers as I like his diversity when thinking about the types of commercial photograph my that he does for example food, technology and jewellery. I also chose him as one of photograph due to him photographing thing which make the audience think deeply about the message behind it  even though there is no text. 

Product photography for an ad
This first photograph taken by Michael Molloy is advertising Nestle Nesquik cereal. The photograph has been taken in  kitchen environment as this is where cereal is stereotypically eaten. The cereal box has been placed in the centre of the composition therefore it is the main attraction within the photograph. Also the box standouts as the foreground is slightly blurred. The foreground is full of dull colours which contrasts against the bright colours on the box such as yellow and blue. 

Gold and Diamond Blackberry photographed on a black background
This second photograph taken by Michael Molloy advertising a blackberry with a diamonty case. This photograph has been taken specifically to focus on the case as this is the main feature of this phone. The blackberry logo can also be seen on the phone which allows the audience to establish the brand which is being advertised. Although the phone is black, a black background has been used which allows the diamonty casing to stand out. The phone has been placed at an angle to add depth to the photograph as well as showing that it is a 3D product.  

Cigarette in the shape of a question mark ?
This third photograph taken by Michael Molloy is different as it is not advertising a product like the others, and in fact his making people think about the effects of smoking. By having the cigarette shaped in the question mark this allows the audience to infer what this mean. The cigarette has been placed in the centre of the composition which could be portraying the fact that smoking is a the centre of many peoples lives. The uses of the white background can be seen as strange as white would normally signify purity which is something which is  most definitely not associated with smoking. 
Jewellery photographed for a website
This last photograph taken by Michael Molloy is advertising jewellery. The four  necklaces are seen to be hanging and are positioned at different length to show the different features on each one. A silver background has been used which compliment the shiny jewellery and is a colour is which we would expect to see when looking at jewellery. A small shadow has been created at the bottom of each necklace to show that they are 3D products which also i feel adds depth to the overall photograph. 
Influence
I was influenced by Michael Molloy's work as i would now like to look at food from a commercial point of view. I liked the way in which he placed the food in a location in which you would expect it to be eaten for example he has a box of cereal shown in the kitchen as this is where it is most commonly eaten. Maybe in a further less, i would like to look at commercial photograph from an awareness point of view such as smoking which is something which Michael Molloy looks at.

Summary
Overall i like the diversity of Michael Molloy's as he looks at a different type of commercial photography which i hadn't considered before which is to make people aware of health issue such as smoking etc. Also i like how he approached food commercial photography by placing it in the place you would expect it to seen opposed to a studio.

My Own Work:
This is an example of my own work. I was influenced by Michael Molloy as he photographs commercial food photography. When planning for my shoot, i wanted to be adventurous with the background in order to make it connect with the food. I decided to make the background look like snow as mince pies are associated with winter. I did this because i realised the importance of the background from Michael Molloy work as he places the food in the location you would expect it to be.














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