Definition

Dictionary Definition of Commercial: making or intended to make a profit

Describing Words:

• Advertise
• Profit
• Engage
• Attract
• Audience
• Profit-orientated
• Trade

My Definition of Commercial: a technique which used purely used to make money for the company at hand. 

This photograph is advertising a perfume. In this specific photograph a female model has been used to be be the main focus of the composition. The model can be seen to be looking directly at the camera however her body is facing the side. The photograph has been made to be in black and white which gives a very sophisticated look to the overall photograph. In the bottom corner of the composition a image of the bottle of perfume has been edited into the photograph as well as text which shows the name of the perfume. 

This photograph is advertising a Sony camera.  In this specific photograph it is showing an event which is supposedly meant to be captured by the Sony camera. I think that they have chosen to show a carnival as it a fast paced, lively event therefore it would be seen as hard to captures however this photograph shows that it is possible with the sony camera, Although there is a lot going on in the photograph, the model closest to the camera is in focus and the rest is slightly blurred.

This photograph is advertising a alcoholic drink which is Heineken. When looking at the background it appear to be set in a football stadium which can relate to the audience in many ways, one being that beer is stereotypically drunk by men and football is stereotypically watched by men therefore by putting the two together, the intended audience should be able to relate to the photograph. A bright blue sky can be seen which suggest that this a summer drink and is perfect to become refreshed. 

This photograph is advertising beach wear at H&M. The model can be seen to be looking at the camera whilst sitting on a branch, A surf board has been added to give the photograph the beach vibe, The photograph has been made to be in black and white however the company logo is still in colour. This helps it to stand out to the audience rather than the model and everything else included in the composition.